Arup, Philips & Xenian collaborate to light up Australia's first Martian ...

Futuristic LED lighting fuels imagination for the young.

The Sydney Story Factory is a not-for-profit creative writing centre for young people. It utilises a volunteer base to offer students free one-on-one or small group help to write stories which it then seeks to publish. The Martian Embassy gives the centre a space-age theme to inspire young writer?s imaginations.

The programs are open to all, but? are catered towards marginalised young people and those from indigenous or non-English speaking backgrounds.

Philips Lighting has donated a range of state of the art LED lighting solutions?towards the creation of the Sydney Story Factory and Martian Embassy.

Designers from global consulting firm Arup designed how the Philips LEDs would work with Philips Color Kinetics distributor Xenian donating the commissioning of the lighting solutions. The installation which includes 220 ColorFuse Powercore LED modules provide professional-grade colour mixing to give the space a colourful and dynamic ?Martian feel?.

?The Arup design team are proud to have had the opportunity to creatively assist in the development of this remarkable community asset,? said Tim Hunt, lighting designer at Arup. ?The lighting scheme for the Martian Embassy is based on two main components. Each side of the space is lit with colour changing LED lighting to give the space an ever changing and dynamic ?Martian? feel, while track based lighting from above provides general white lighting to working areas and highlights the retail space. The facility encourages creativity and we believe we have helped design a space which will fire the imagination.?

?Philips is proud to be involved in the creation of the Sydney Story Factory and Martian Embassy,? said Michael Downie, General Manager of Philips Lighting Australia. ?Our mission is to improve people?s lives through meaningful innovation. With the creativity and collaboration of Arup and Xenian, the Philips LED lighting technology now creates a Martian environment which will inspire children to write and create.?

The Sydney Story Factory is inspired by 826 Valencia, a creative writing centre for young people started by novelist Dave Eggers in San Francisco in 2002. To comply with zoning regulations, the centre had to include a shop so it was fronted by a Pirate Supply Store, selling everything the working buccaneer needs: peg legs, eye patches, parrot feed. It was a great success, providing an imaginative entrance to the writing centre, becoming a landmark in the local community, and raising revenue.

The Sydney Story Factory and its attached Martian Embassy and Gift Shop was unveiled on Friday July 20 to the media, ahead of its official launch on July 21 by the Governor of New South Wales, Her Excellency, Professor Marie Bashir.

The space has been made possible by generous pro-bono contributions from more than 30 companies, including Philips, Will O?Rourke (production), The Glue Society (creative direction and design), LAVA: Laboratory of Visionary Architecture (architecture), Berents Project Management, Arup and Redwood Projects (builder).

CREDITS

Project: The Martian Embassy
Concept: Will O?Rourke
Architect: LAVA (Laboratory for Visionary Architecture)
Creative Direction & Branding: The Glue Society
Lighting Designers: Tim Hunt, Tim Carr ? Arup
Lighting Suppliers: Philips Lighting, Xenian
Project Management: Berents Project Management
Builder: Redwood Projects
Photography: ? Brett Boardman

Source: http://www.illumni.com.au/2012/07/philips-arup-collaborate-light-australias-martian-embassy/

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